The distinguished science fiction author, inventor and futurist Arthur C. Clarke once remarked – “Any sufficiently advanced technology is indistinguishable from magic.” Indeed, we live in a world of scientific wizardry where technology has drastically shrunk differences and diffused boundaries. Never before in history had innovation offered so much to us, transforming our attitudes, lifestyles, relationships and in the process – taking complete control over our lives!.
Technology has transcended the precincts of labs, and pervaded our households, becoming an inseparable part of our existence. It has altered economic and political equations across countries, and rapidly expanded frontiers for growth and development.. The Google phenomenon brought a whole universe of knowledge to our fingertips, giving rise to a new information empowered generation and creating a new paradigm for both formal and informal Global collaborations.
In today’s world, individuals can express themselves and publish their thoughts through blog sites like BlogSpot, WordPress or Typepad. They can share their imaginations and ideas, form forums and build professional relationships using online communities like Facebook, Orkut and LinkedIn. In fact, a lot of NGOs and social service organizations operate by connecting with volunteers online, and build awareness about their cause using these benefits of technology.
The quick and efficient dissemination of information through the Internet has given birth to a new era of truly global partnerships. The perfect integration of hardware and software evolved a unique blend of self managed teams seamlessly encompassed within the entire organization as a whole. Teleconference and Telepresence technologies by companies like Cisco have brought an exclusive human touch to long distance communication, giving rise to efficient global partnerships. Desktop sharing applications like Netmeeting and WebEx now assist communication across all barriers and time zones. There is a greater scope for innovation as more and more people can be efficiently involved, giving rise to greater creativity and productivity. Also, there is lesser dependency on localized resources as the concepts of geographical distances now become completely redundant.
For any partnership to be successful, it is very essential for it to be scalable and flexible. The new generation of Cloud Computing now gives businesses the flexibility to run operations from any part of the world. The concept of “Build somewhere, use anywhere” is the new buzz in computing, where technologies like SaaS (Software as a service) and IaaS (Infrastructure as a Service) allow organizations to employ software and hardware on a pay-per-use basis, leveraged by the power of high speed Internet. So, there are no huge capital costs when companies get into new partnerships, setting the stage for a truly global culture. And then, of course are data mining, predictive analysis, virtualization and SOA that make the business equivalent of a “Crystal Ball”, and can be instrumental for any company in predicting its growth linked with that of its partner collaborations.
Summing it up – our growth has been phenomenal with endless opportunities and the role of technology in building this Global culture has been nothing short of magic!